
April 17–2026 (day: 18) · Atlanta, Georgia, United States · Shirley Clarke Franklin Park
SweetWater 420 Fest is an annual music and craft beer festival held in Atlanta, Georgia, traditionally on the weekend closest to Earth Day. Produced by SweetWater Brewing Company, the event celebrates music, community, and environmental awareness. The festival features a diverse lineup of artists across genres such as jam, rock, hip-hop, and funk, alongside the Planet 420 Eco-Village, which hosts non-profits and environmental workshops. Attendees can enjoy a wide selection of SweetWater brews, local food trucks, an artist market, and interactive installations. For 2026, the festival moves to a new, larger location at Shirley Clarke Franklin Park to accommodate more fans and return to its roots in an open green space.
The festival features the Planet 420 Eco-Village with environmental workshops, solar-powered stages, composting and recycling programs, reusable souvenir cups, and a bike valet. A portion of every ticket sale is donated to the Waterkeeper Alliance.